When 20-year-old Emil Ebneter founded his own spirits shop in Appenzell in 1902, he laid the foundation for today’s Appenzeller Alpenbitter AG. Track down the secret on a guided tour through the world of herbs.

Experience the delights of herbs with all your senses and get closer to the well-kept secret that is the original recipe of Appenzeller Alpenbitter, made of 42 selected herbs.

On a tour you’ll learn more about the 42 herbs, the distilling of top-quality products and the family business.
After fascinating insights into the distilling tradition and production, it’s time to get to know Appenzeller Alpenbitter and other specialities at a tasting. All of the products can be bought in the shop.

Can be booked for groups or 10 people or more
Time: By appointment
Duration: approx. 1.5 hours
Cost: Free of charge